Why You Should Start An Online Business Instead Of Bricks And Mortar!

choosing the right business model
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Growing up, I witness my father go through countless stages of life. He went from a Dentist to becoming a restaurant/hotel owner—a hybrid. I was always intrigued by his business ventures and how he’s always searching for ways to improve our lifestyle.

The business was located in a small village in mainland China known as Jiangnan. I don’t have detailed memories of how it was like, but I do recall how stressful my father was.

Before his business became profitable, he had to invest a huge sum of money for the overhead cost. He had to pay his employees, utility bills, refrigerators, utensils, tables, chairs, beds, air conditioners, etc.

Even then, due to the geographic location, there wasn’t always a lot of business. Some days the restaurant/hotel would be completely booked and some days you’re lucky to have half the place filled with paying customers.

But let’s just say in a perfect world, your business is doing just fine. So you want to scale it… you are limited to how much you can make because you can’t charge more than your competition.

I think the ultimate downfall of my fathers business was it being restricted to location. He’s an occasional traveler to mainland China, so he’s not their majority of the time to oversee its operation.

This happens to a lot of people and most people who invested hundreds of thousands of dollars end up breaking even or losing it altogether.

Today, I will reveal a business model that allows you to have the freedom to make money wherever you are without the risk of losing hundreds of thousands of dollars.—Affiliate marketing.

affiliate marketing
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The Benefits of Affiliate Marketing

  • Your business is not location dependent. You can make money anywhere in the world as long as you have access to the internet. Many successful affiliate marketers who earn a 6-7-8 figure income operate their business at their local coffee shop or at the comfort of their home.
  • Low overhead cost. Unlike a regular business, your overhead cost is a small fraction compared to regular business owners. All you need to pay for is website hosting, domain name, email marketing services, premium themes, plugins, etc. If you add that up, the costs is in the hundreds.
  • You don’t need to hire employees. Well, you can if you want especially if you’re running a very successful online business. The good news is, they can work from anywhere in the world as well and it’s quite easy to track their productivity.
  • Your customers are not location dependent. Unlike my fathers business, as long as your customers are interested in what you promote, they can make a purchase from anywhere in the world as long as they have access to the internet.
how to choose the right business model
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The Truth About Affiliate Marketing

Before you get started, you need to understand the truth about affiliate marketing. Even though affiliate marketing is by far the easiest way to make money online, it is also one that holds the highest rate of failure.—It’s easy to get started, but it’s also easy to fail.

Most people don’t treat affiliate marketing as a real business because of the low overhead cost and no physical storefront. That is where they are wrong…

Let’s look at Amazon, for example, it’s the largest internet shopping industry and they have ZERO physical stores. How come they are beating everybody else like Macy’s, Target, Best Buy?

The Answer: Amazon doesn’t have limitations like other physical stores. Nowadays, shipping is quite fast as well.—This is why stores like Best Buy offers a price match for products that are shipped and fulfilled by Amazon.

Affiliate marketing is not a get-rich-quick scheme

Your success in this industry depends solely on your dedication and how well you market yourself and your online business. I’ve seen people who get started and gives up after a couple of months because they don’t see the results. Once they give up, they automatically assume affiliate marketing is a scam.

You can ask any successful business owners how long it took them to make good money. I guarantee nobody will tell you almost instantly. If someone tells you that… they are lying to you.

An Important Tip To Remember When Trying To Run A Successful Online Business

It’s quite tempting to spend your first earnings as an affiliate marketer on food or something nice, but let me tell you now, that is not wise to do.

Your first commission is probably not very significant, but it’s money that you can reinvest back into your business to help it grow.

Do you remember in the beginning how hard it was to spend that extra $50.00 to purchase a better theme for your website? I do and that’s why everything that I make gets reinvested back into my business. This allows me to not worry about my online business expenses because it’s covered!

How To Start An Online Business Today

If you are interested in starting an online business like mine, you can replicate exactly what I did. I started my business with ZERO upfront cost because the platform that I joined allowed me to sign up for free.

It does have limitations though!

I wasn’t able to register my own domain. Instead, I had to use a subdomain that looked like this: smartaffiliatehub.siterubix.com

At first, I was kind of bummed out by it, but in the end, it allowed me to create 2 free websites with website hosting as part of the free membership.

I was amazed by the level of education especially for someone who knew nothing about making money online or building websites. That’s when I decided to take things to the next level…

Upgrading To The Premium Membership

The first time upgrade fee was $19.00 and afterward it becomes $49.00 per month. It sounds quite expensive, but after going through the lessons as a free member. I knew this would be worth it. For those who are interested, I highly recommend checking out Wealthy Affiliate.

There is no more profitable investment than investing in yourself.

Have you heard of Wealthy Affiliate before? I hope this article was helpful! If you have any questions, please let me know by leaving a comment down below. I will do my best to help you out.

How To Choose The Right Business Model
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42 thoughts on “Why You Should Start An Online Business Instead Of Bricks And Mortar!”

  1. Hi Eric,
    This is a great overview of affiliate Marketing that anyone should be able to grasp. It’s a space that I’m looking to be successful in myself due to the zero upfront costs and the wealth of training packages out there to help you get started. Thanks again for sharing and I’ll have to look into this program more!

    Cheers
    James

  2. Hello James,

    You are very welcome! I wouldn't say it's zero upfront cost, but it's definitely lower than your average brick and mortar business. If you decide to join this program, please let me know, so I can offer you my assistance.

    Cheers,

    Eric

  3. With so many different business models to choose from, it can be difficult to select the right path, especially from a newbie standpoint.

    Also, after learning about your father's traditional business model, I can see why it's such a struggle for many business owners out there.

    In my town, a few local shop owners have closed their businesses due to not making enough profit to pay their rent. It didn't help that the shops were in a location hard to find too.

    So it's a massive risk, in my opinion.

    BUT seeing the benefits of affiliate marketing, it actually makes more sense to choose that path, especially with low overhead costs which means you can profit much quicker than traditional businesses.

    Plus I also love the fact that you can reach customers on a global scale because it puts you in control of your income instead of having limitations.

    Neil

  4. With so many different business models to choose from, it can be difficult to select the right path, especially from a newbie standpoint.

    Also, after learning about your father's traditional business model, I can see why it's such a struggle for many business owners out there.

    In my town, a few local shop owners have closed their businesses due to not making enough profit to pay their rent. It didn't help that the shops were in a location hard to find too.

    So it's a massive risk, in my opinion.

    BUT seeing the benefits of affiliate marketing, it actually makes more sense to choose that path, especially with low overhead costs which means you can profit much quicker than traditional businesses.

    Plus I also love the fact that you can reach customers on a global scale because it puts you in control of your income instead of having limitations.

    Neil

  5. Hello!

    I was thinking of how I could make money online, and Affiliate Marketing sounds really nice.

    In fact, I don´t want to "risk" any of my money at the moment, so the fact, that Affiliate Marketing requires no investment in the beginning sounds great.

    I will check out your ebook and hopefully learn more about Affiliate Marketing.

    Thanks!
    Mia.

  6. Hello Eric;

    Thanks for the inspiring post about why choosing an online business as a business model is a good idea.

    I particularly like what you said about how easy it is to start, and yet it is also easy to fail. It's like you said, people have to go into it with the mindset that it is a business. They have to take the work serious to build it up.

    As a writer, I've noticed that making to time to create content is where many lose their focus. They fail to carve out that time each day to write posts and articles. This is so important to success, especially in the beginning.

    You give a lot of excellent points for how to choose the right business model.

    Stella 🙂

  7. Hello Stella,

    I believe in complete transparency when it comes to running my own online business. It builds trust over time and that’s essential for a long lasting business. 

    I realized most make money online websites give out false claims and what ends up happening is that they have to make new websites because their previous one has a bad reputation for lying.

    Writing content requires work and without the proper mindset, most gives up. No matter what platform you join or what product you purchase, it does absolutely nothing if you’re not willing to work for your money. 

    Similar to losing weight, you have to put in the work to get fit.. Your content is your effort at working out with the results of making money online. 

    Cheers Stella,

    Eric

  8. Hi Neil,

    Good point! Fortunately for my father, he didn’t have to pay rent, but the money he was making did not justify for the cost of other expenses. He’s just never there and the location is not ideal. 

    I prefer to work from home and have the freedom to travel and still have income. What’s great is your online business will work for you around the clock whereas a regular business is limited to the hours of the day. 

    Cheers,

    Eric

  9. Hello!

    I was thinking of how I could make money online, and Affiliate Marketing sounds really nice.

    In fact, I don´t want to "risk" any of my money at the moment, so the fact, that Affiliate Marketing requires no investment in the beginning sounds great.

    I will check out your ebook and hopefully learn more about Affiliate Marketing.

    Thanks!
    Mia.

  10. Hello Mia,

    Affiliate marketing is definitely one of the easiest ways to make money online, but it does require time and effort. That's something most people lack. It's not something you can get in and get rich overnight. It's much more sustainable compared to a regular brick and mortar business and very rewarding.

    Cheers,

    Eric

  11. The Truth About Affiliate Marketing

    I absolutely agree that even though affiliate marketing is by far the easiest way to make money online, it is also one that holds the highest rate of failure.—It's easy to get started, but it's also easy to fail.

    I've also said that most people don't treat affiliate marketing like a real business because they don't view it the same way as other forms of business.

    Your example of Amazon is spot on. Large, well established companies like Amazon participate in affiliate marketing EVERY DAY.They have ZERO physical stores and yet they are raking in HUGE profits by beating the brick and mortar businesses. Great post...

  12. The Truth About Affiliate Marketing

    I absolutely agree that even though affiliate marketing is by far the easiest way to make money online, it is also one that holds the highest rate of failure.—It’s easy to get started, but it’s also easy to fail.

    I've also said that most people don’t treat affiliate marketing like a real business because they don't view it the same way as other forms of business.

    Your example of Amazon is spot on. Large, well established companies like Amazon participate in affiliate marketing EVERY DAY.They have ZERO physical stores and yet they are raking in HUGE profits by beating the brick and mortar businesses. Great post...

  13. Hello Howard,

    Thank you very much for your comment(: Too many people get into this business thinking it's easy money. I hate to be negative, but I believe we all deserve the truth about making money online. Thank you for keeping it real!

    Kind Regards,

    Eric

  14. You articles backs up everything I like about the affiliate marketing business model. One of the biggest advantages is the extremely low cost to actually do it. Like you said, when your father started his restaurant, he had to invest hundreds of thousands of dollars before it could even open its doors, whereas affiliate marketing you can basically get started for free. Plus, it's a global marketplace.

  15. Hi Darren,

    Glad to have you with us at Wealthy Affiliate. Affiliate marketing has changed my life and has allowed me to proudly call myself an online business owner. What is your niche and how is your website?

    Kind Regards,

    Eric

  16. Hi, Eric. Thanks for the good info on Affiliate marketing. You make some important points that made me think, like the limits of being limited to one location. That limits your customer base, as you said. I also like what you said about treating affiliate marketing as a legitimate business because it is. Why do you think that the failure rate is so high?

  17. Hi, Eric. Thanks for the good info on Affiliate marketing. You make some important points that made me think, like the limits of being limited to one location. That limits your customer base, as you said. I also like what you said about treating affiliate marketing as a legitimate business because it is. Why do you think that the failure rate is so high?

  18. Hello Grant, 

    I believe one of the biggest contributing factors to the failure rate is: Affiliate marketing is easy in and easy out. It’s too inexpensive to get started, so people don’t take it seriously. With that kind of mentality, they figured if they give up now, all they lose is a few dollars.

    If you spent a million dollar on a franchise, I’m sure you would take it more seriously. That’s the mentality you need if you want to succeed.

    Cheers,

    Eric

  19. Hi Eric,

    This is a really good post, I love your attitude to making money online as an affiliate marketer.

    I started to do this a long time ago and got nowhere at all due to trying out different programs that just wanted my money for very little value in return.

    I have recently got back into affiliate marketing and am trying again to make a go of it with some better education and hopefully with determination I will get somewhere this time.

    What would be your advice for choosing a Niche to get involved in?

    Appreciate you advice.

    Best wishes
    Dan

  20. Hello Daniel,

    My recommendation is not only choose a niche that you're passionate about, but also if it's going to be relevant for years to come. Here's an article that explains what an Evergreen niche is.—Hope this helps you.

    Kind Regards,

    Eric

  21. Hi Eric, This is eye opening. I thought about starting a local sandwich restaurant in my area, but I decided to postpone it after reading your article. Do you think someone like me with no experience can start a business online?

  22. Hi Jordan,

    Absolutely! I started my online business with no experience. What really helps is having a good mentor or platform that teaches you the basics. Sign up for my free eBook to learn what I was taught(:

    Cheers,
    Eric

  23. Wow, you are great! I've always wanted to start my own business, but it's very expensive. I'm going to take your word for it and start an online business very soon. I just don't have time right now.

  24. Hello Jefferson,

    Making money online is really a marathon, you can take your time doing it. I have friends who blogs once or twice a week. You can start of slow, so at least you have the foundation.

    My recommended platform is free to get started. Download my free eBook and check it out (;

    Cheers,
    Eric

  25. Andy Zeus Anderson

    I love affiliate marketing and it's freedom. I have been a restaurant owner and manager most of my adult life but never had the freedom I have as an affiliate marketer.

    I missed so many firsts in the lives of my 7 children because I was working and was always stressed out. Now I work when I want, where I want, and if I want on a daily basis because content does the selling not me and content work 24/7/365 for free.

    I don't pay the electric bills, the rent or depreciation, no insurance cost, the tax filings are easy, and no employee salaries or hassles even if I outsource content I have full control without the physical perils of hiring full-time employees.

    Wealthy Affiliate is a program that is complete in it's guide from day one to total success in any niche so I agree, it's the definitive place to get started.

  26. Hey,

    Really good article.

    I started an Affiliate Marketing business a couple of weeks ago and so far it has been excellent. Especially the low price compared to other programs I've tried.

    You can even start some for free which is absolutely brilliant, as with starting business usually is very expensive.

    Thanks for sharing and keep up the good work.

    All the best and I look forward to your future posts.

    Tom

  27. Hello Tom,

    Thanks for sharing your experience! What is your niche and how are you doing so far?

    Cheers,

    Eric

  28. Hello Andy,

    Thanks for sharing your experience! My father was also a restaurant owner as well, but unlike you. He was rarely at the restaurant due to location restrictions. 

    What's great about an online business is like you said, it works for you 24/7/365. It allows you to live life the way you want because your income is not dependent on you showing up for work. 

    I started with Wealthy Affiliate myself and it's definitely the best all-in-one platform to work with. It's the value meal in the internet marketing industry.

    Cheers,

    Eric

  29. Interesting points here – I just wanted to send you a message to thank you for writing all this and completing all this research, the benefits of affiliate marketing look like a no brainer – I never realised how easy this could be, but one question – you say it’s not a quick rich scheme, if it’s not quick, how long in your opinion does it take to start making a decent level of money? thank you if you get the time to reply

  30. Hello David,

    John Chow, one of the most well-known blogger/Internet marketer didn't make any money for the first 8 months of his blog and he was consistently publishing 2 blog posts per day. Obviously, we can't use him or anyone else as a benchmark because it all depends on how competitive your niche is and how consistent you are. 

    The goal is to have lots of high quality traffic to convert into sales. The more quality content you have, the more keywords you rank for. That is the key component to gain organic traffic (free). 

    Most bloggers see an increase in traffic after their 6 months mark, but that's by consistently working on their blog. Sorry, I couldn't give you a specific answer because there isn't one. 

    Wish you best of luck,

    Eric

  31. Hi Chen,
    Thanks for that nice read. I identify with your posting because my father also had a business in the food industry when I was small but was never able to expand it- to today. For instance it's still has no branches because anytime he opens a branch, someone will take advantage of his absence from direct supervision and would certainly head it the wrong direction. It has happened to him so often. Even last year he tried again. Didn't work.
    .
    But, like you say, affiliate marketing on the other hand has no limits like that. I agree with you that it is far much better compared to a traditional business model. Thanks so much for your advice.
    .
    - SmileAfresh

  32. Hello SmileAfresh,

    That's the hard part about running a business when you can't attend to it. Perhaps you should talk to your father about starting a business online. That way he can manage it wherever he is without restrictions.

    Cheers,

    Eric

  33. I really enjoyed the story about your father's business. It gives me so much hope as I get started with affiliate marketing. I admit that I am one who quit shortly after first starting because I felt like I wasn't making progress. I have since realized that this is something I really want to do, so I can't give up again.

    I would say affiliate marketing isn't the fastest way to establish a business, but it has so many perks and I think it's a lot of fun if you pick the right niche.

  34. Hey i really enjoyed this article, i have always wanted to start my own business. But about 4 months ago i decided to go with affiliate marketing and to build my websites to hopefully gain passive income in the future. I think online businesses are the best to have now a days. I still have a lot of work to do, and i was wondering how did you create that e-book of yours?

  35. Hi Justin,

    Trying is better than not trying(; Making money online is like losing weight. You have to put in the work to see good results. My eBook was created using Google Doc. I tried using Canva at first, but I was limited to 30 pages I think.

    Let me know if you need more help with it! 

    Cheers,

    Eric

  36. Hello Theresa, 

    You are absolutely right! Making money online through Affiliate Marketing is not the fastest way to make money, but it’s the most sustainable. Once you have establish yourself with enough readership, your earning potential is far greater than those with an annual salary or hourly wage. Have you started collecting emails?

    Cheers,

    Eric

  37. Wow, I never thought of affiliate marketing before. This is such a great idea!

    I am very interested in what you used to start your business! I especially like that you can start out for free and see what it's all about. Although, it does sound very worth it to sign up for a membership. I think I will be checking it out right away.

  38. due to the geographic location, the business was slower than usual. you need to understand the truth about affiliate marketing and that is, its all what you make it. our first commission is probably not very significant, but that will gradually change. The first time upgrade fee was $19.00, but it increases with time.

  39. Hello Taq'uee Hicks,

    The beauty of affiliate marketing is how much it can scale up to. Sure, some commissions are barely enough to cover a meal, but that can add up quickly if you can convert thousands of customers. There are 3 different affiliate marketing models that you can follow. Low ticket items (lead magnets), continuity items (monthly recurring), or high ticket items (thousands of dollars in commission per sale). 

    Cheers,

    Eric

  40. Hello Leah,

    Same here! Unless you're searching for ways to make money online. Chances are, you would never hear much about affiliate marketing. Please contact me if you have any questions after signing up. I am always available to help out my readers.

    Cheers,

    Eric

  41. I agree that affiliate marketing is one of the best and most lucrative businesses models out there today.

    Like you said it doesn’t cost much, it’s not depends on location, you don’t have to hire and pay employees, and best of all is that it can become a great way to make passive income.

    I think anyone that is considering trying this method out should defiantly try wealtjy affiliate training.

  42. Hi Michael,

    Thanks for sharing your insight on affiliate marketing! Have you started your very own online business through the Wealthy Affiliate platform? If yes, what is your niche?

    Cheers,

    Eric

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