How To Keep Visitors On Your Website Longer

How To Keep Visitors On Your Website Longer
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Do you want to learn how to keep your visitors on your website longer? No matter what your end goals are. The longer you can keep your visitors on your website, the more likely they are to convert.

Driving traffic to your website is a great start, but again it’s only the beginning.

If your visitors are leaving as soon as they land on your website, your high-quality content means little to nothing.

In this article, I’m going to go over some key points to help you retain your visitors. Without further ado, let’s get started!

Building Trust With Your Visitors

Many visitors who tend to stay longer are frequent viewers. However, people don’t become frequent viewers until they have trust in you and your website.

This is why it’s so important to create quality, helpful, and engaging content to help build that trust.

When people visit your website, they are there for a reason. It could be for entertainment, information, or to find a product to purchase. Your goal is to fulfill that reason.

Here’s an example: Let’s say your visitors typed, “How to lose weight with no gym equipment at home” on a search engine like Google.

Your content should solve exactly that. By offering a real method to lose weight with no gym equipment at home, your visitors will appreciate the information and will likely consider your offers in the future.

Even though you might not earn a sale right away, but that’s okay! As long as you are the go-to source, your visitors will come back and maybe make a purchase based on your recommendations at a later date.

However, if your article does not offer the right solution, rest assured, your visitors would NEVER come back again.

Over time, your articles will become more trusted to your viewers as long as your content stays relevant. This is extremely important if you hope to establish a successful online business.

Let’s use Apple, Microsoft, and Samsung for example! Why do we buy their products? The answer is simple. We trust their brand.

Whether you are thinking about making your very own website or has already started on one. The following tips will definitely help you with gaining trust from your visitors.

Please note, these are my opinions and has so far helped me accomplish a lot over the course of 2 years.

Tips To Help Build Trust And To Help Retain Visitors

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#1) About Me Page With Personal Photo

This should be the first thing you write about on your website because this will allow your visitors to get to know a little about you.

You might also want to include a personal photo of yourself, so your visitors can picture your presence when reading through your articles.

Lastly, you want to include an autobiography, so your viewers can learn more about you and what you are hoping to accomplish with your website.

#2) Write Unique Content That Solves A Problem

As an affiliate marketer, you want to make money by promoting a product right? Most beginners make the mistake by focusing too much on selling and that reflects on their content.

Whether you are starting out or a veteran, the selling part of your website should be the last thing you focus on.

Potential buying customers come to your website to find information because they are unsure of the product they are planning on buying.

The internet is a marketplace that contains millions of products and most are very similar. So sometimes, they want to make comparisons.

Your job is to inform your visitors about what products you recommend and why. This is when quality content comes in!

I always recommend trying the product yourself before writing a review because you want to offer your true opinion and not something that is copied off of the internet.

I’ve visited many websites to figure out the positives and the negatives in their articles and I realized a common mistake; biased reviews.

Even if the review is negative on a product. You can still make a sale by being brutally honest. Your visitors are here to find out the truth about a product.

You might feel like negative reviews will not get you a sale, unlike a positive review. The truth is, by being honest, you are more likely to have a returning visitor.

This will benefit you in the long run because the chance of your visitors coming back for another product review increases substantially. If you need feedback on your product reviews, please contact me by Clicking Here.

#3) Engage With Your visitors By Responding To Comments

This seems very troublesome, but it actually takes a few minutes to answer each comment left by your visitors. If you delivered high quality and unique content, you might receive lots of comments. By answering your visitors, this will increase the likelihood of them returning to read your responses.

Normally when I visit a website, I always try to find comments left by other users like myself. This helps me to determine if the author is active and helpful.

Engaging with your visitors will also benefit you in search engine optimization. Google and other search engines love websites that are active, unique, and engaging.

Besides the positive results from search engines, you should respond to your visitors anyway. If someone takes the time to leave a comment, the least you can do is to leave a response.

#4) Include Internal Links In Your Articles

You want to include internal links to where it makes sense. Let’s say my article is about search engine optimization using keywords.

I would include a link that directs my visitors to my Jaaxy Keyword Research Tool Review.

If you do that, you are not only providing great information for your visitors, but it will also allow them to check out your other articles. The more high-quality content you have, the more likely you will earn your visitor’s trust.

Additional Tips To Help You Build A Successful Online Business

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I didn’t start Smart Affiliate Hub knowing everything. In fact, I never majored in marketing, so in the beginning, I knew very little about making websites and affiliate marketing.

What really gave me the push to start my own blog was when I discovered Wealthy Affiliate (my recommended platform for those who want to learn how to make money online).

As a skeptic as well as someone who was scammed many times in the past. I really didn’t want to invest money in learning how to make money online.

Fortunately, I found Wealthy Affiliate, a platform dedicated to teaching people like you and me how to get started from point A to point B.

They offer a free membership program with the option to upgrade if you think they are worthy of investing your money and time.

By signing up for their free membership program, you’ll be able to build 2 free websites using their platform as well as learning the fundamentals.

I’m also giving my free course on how how to start a blog for affiliate marketing today. You can get complete access for signing up here.

I hope this was helpful! If you have any questions, please feel free to leave a comment down below and I will try my best to help you out.

Kind Regards,

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How To Keep Visitors On Your Website Longer
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12 thoughts on “How To Keep Visitors On Your Website Longer”

  1. Hello Kenneth,

    I am glad this article has helped you(: If you need anything, please don't hesitate to contact me!

    Kind Regards,
    Eric

  2. Hey there,

    I am just starting out with website development and administration stuff and I don't know a thing about writing articles but I really want to keep the visitors coming.

    I have been writing fairly original articles. How can I get better at writing original articles, and how can I keep them really engaging?

  3. Hello Dave,

    Wow, that is amazing for what you are doing! In terms of writing engaging articles, you want to apply your own personality while writing. Instead of focusing too much on writing like an English Major. You should focus on typing as if you are talking to the person in front of you. 

    In terms of the overall content, you want to talk about things that are commonly asked related to your niche.

    Example: Your niche is about losing weight

    You can talk about how to lose weight without medication. How to lose weight at home without gym equipments, etc. These will help engage your targeted organic visitors because they are at your website to find solutions to their problems. 

    I hope this was helpful!

    Eric

  4. Hi Eric,
    Thanks for your post on this. Really useful tips that helped serve as I reminder to myself when I’m creating content for my own site. I’m keen to understand how your define the balance of pushy sales person VS writing purely advice content with no sales angle whatsoever?

    Many thanks in advance!

    Cheers
    James

  5. Hello James,

    What I usually do when writing my articles is keeping one goal in mind. I write to inform my visitors and ZERO pressure to buy anything. 

    What you want to do when writing your content is to sell YOURSELF and not your products. Unlike a pushy sales person, you want to focus solely on giving an honest review or opinion on what you are promoting and that includes cons of the product. You can include an affiliate link to the product at the end, but you don't want to provide any kind of pressure to buy.

    Kind Regards,

    Eric

  6. Hi Eric,

    Another reason why we buy from Microsoft, Apple and Samsung is that they have great products. They would not have become such great giants if they had poor products. Sometimes they get it wrong, but in the main, they must be getting it right.

    Yes, for sure, content is king. Keeping content interesting, on topic and relevant is both an art and a science. Also as you say, engaging with people when they leave comments is also a brilliant practice.

    Cheers,
    David

  7. Hi, Eric. Being a fellow online business owner, I agree 100% behind the premise of your outstanding article! That is, that it would be absolutely vital to keep visitors who come to your website stay on as much as the entire page, (even if possible going to other pages) as possible.

    Yes, in order to accomplish that, it is a matter of building up trust for a website owner as seen through the eyes and mind of his/her readers. More than anything else, I believe that each content article should be uniquely relevant by providing some type of service, fulfill a need, provide guidance and help to all readers.

    By the title of each article and how it is worded, the subject matter should provide insight within the body of the composition. Don't state that in the article title, Subject "A", will be discussed when in reality, Subject "X", having nothing to do with the intent of the title, is addressed instead. The owner of that website would come across as being very untrustworthy, the reader having his/her time wasted and worst of all in the end, making the decision never to return back to that website for any reason!

    Your other suggestions mentioned in this article as a guide to keeping visitors on your website were also right on the mark, Eric.

    Jeff

  8. Hello JeffWA,

    Thank you very much for your detailed comment! Most people forget about the importance of the things you mention and goes straight into selling and that's why they fail. 

    Another very critical thing would be the title, unfortunately most people wouldn't even read the article if the title didn't entice them to. 

    This is good and bad like you said, as long as the content is relevant to the title, then you should have no issue at all. However, iIf It's irrelevant, then it's considered a click-bait.

    Thanks again for sharing!

    Eric 

  9. Hello David,

    You are absolutely right, which is why we as online marketing business owners have to build trust through quality content. Our quality content is like the big corporations quality product (: 

    Personally, I would never return to the website if the website owner never replies to comments. 

    Thanks for sharing!

    Eric

  10. This is such great advice, i will definitely be implementing it to my own site, i have just started a blog and i am interested in attracting high quality, engaged visitors!
    When you mentioned using internal links within content, how many internal links would you recommend per post?
    I want to link to more pages on my site, but i do not want to do too many and have it look silly!

  11. Hello Colleen, 

    Thank you for leaving a kind comment! My advice is to use it whenever it makes sense(: I never count how many internal links I have in my article and just focus on adding it when I know it makes sense for my visitors.

    Kind Regards,

    Eric

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